• The 6th annual E-Cigarette Summit will take place on Thursday 15th November 2018 at The Royal Society, London
  • The 2017 speaker videos are now available on the "Resources" page
  • The 2nd US E-Cigarette Summit will take place in Washington 30th April 2018

An update on the CAP and BCAP consultation on e-cigarette advertisers and health claims

14:10 - 14:20

The Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) has recently concluded a consultation on removing the current ban on electronic cigarette advertisers making health claims, following a call for evidence last year.   This session will outline some of the issues covered in that consultation and the next steps as well as looking at the wider advertising picture.


  • Robert Morrison Senior Regulatory Policy Executive - Committee of Advertising Practice

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