• The 5th annual E-Cigarette Summit will take place on Friday 17th November at The Royal Society, London
  • Registration for the E-Cigarette Summit 2017 is now open

An update on the CAP and BCAP consultation on e-cigarette advertisers and health claims

14:05 - 14:20

The Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) has recently concluded a consultation on removing the current ban on electronic cigarette advertisers making health claims, following a call for evidence last year.   This session will outline some of the issues covered in that consultation and the next steps as well as looking at the wider advertising picture.


  • Robert Morrison Senior Regulatory Policy Executive - Committee of Advertising Practice

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